H2O Marine Group: every service and price on one page

Challenge

H2O Marine Group is a locally owned boat shop in Oconomowoc. They do a lot. Summer and winter storage. Winterization and oil changes. Dockside engine service. Electronics and custom installs. Detailing. Piers and boat lifts. Used boats.

That is a long list for one small business. The site has to cover all of it, with prices, without losing people.

Build

I built the site as one long page. The menu jumps you straight to the part you need, like winter storage or detailing. Nothing is buried three clicks deep.

Every service has its price right next to it. Storage is priced by the foot or by the season. Detailing comes in packages, priced by the foot. Delivery is priced by where the boat is going. Where a job needs a custom quote, the site says so.

A few other things are on the page:

• Customer reviews in a slider, so new visitors can hear from other boat owners.
• A used boat listing with photos and the asking price.
• The current service and storage agreement as a PDF download.
• A short contact form, plus the phone number for calls and texts.
• The brands they sell and install, and the local groups they support.

The site runs on WordPress with Slider Revolution for the banner at the top.